Where is the best place to easily source sustainable fabrics?
Some sustainable resources we recommend are:
- organic cotton: free from chlorine bleaches and synthetic dyes
- bamboo: hypoallergenic, absorbent, naturally antibacterial, less pesticides and fertilisers
- organic wool: without toxic sheep dips
- modal: a fibre made from sustainably harvested beech trees
- recycled fabrics from places like reverse garbage or charity stores
In what new ways will sustainability be incorporated in the fashion industry in 5 - 10 yrs from now?
It is very difficult to predict the future of sustainable fashion as it depends purely on consumers. What we do know however, is that the next generation of fashion designers will be critical to helping create an industry where products are designed, sourced and manufactured sustainably, eliminating any negative cultural, social and environmental impacts. Sustainability will be incorporated in the fashion industry by discovering new eco-friendly materials, finding ways to use these resources whilst still accommodating consumer’s demands and promoting the benefits of this lifestyle through events such as Undress Runways.
What does ethical fashion mean?
Ethical fashion is an approach to the design, sourcing and manufacturing phase of clothing. Its aim is to reduce the affect the industry has on harming the world socially and environmentally.
What are some of the sustainable fashion designers that Naked Magazine love?
- The Great Beyond
- Cameron and James
- Emmanuel & Cox Jewellery
- Mango Rains
- Kit Willow
What does sustainable fashion look like?
Sustainable fashion does not have a prescribed look. Sustainability in clothing is a process in the design, sourcing and manufacturing - rather than an aesthetic.
Where do I buy it?
Like all fashion brands, sustainable clothing is available from a number of channels. Due to the challenges sustainable fashion has faced in the industry, it is more common to find pieces via online retailers rather than brick-and-mortar stores. If you are interested, we recommend looking at the accredited ethical brands advertised on the Ethical Clothing Australia’s website (http://www.ethicalclothingaustralia.org.au/accredited-brand/).
Alternatively, if you live in Brisbane, Melbourne or Sydney come along to Undress Runways’ Sustainable Fashion Show that showcases local and international designers (http://www.undressrunways.com/#undress).
Is there a database of sustainable brands?
If you are looking for a website that will provide you with a variety of sustainable fashion designers, a great place to look would be the Ethical Clothing Australia’s website (http://www.ethicalclothingaustralia.org.au/accredited-brand/)
The Ethical Shopping Guide is also a great resource!
How do you know if what you are wearing is sustainable?
The most simple way to know if what you are wearing is sustainable is by looking at the label or tag on your clothing. If it is made in China, India or Bangladesh the chances it is made in a garment factory of an unethical standard is quite high. Choose brands that state they are ethically produced or made in Australia. If you are still uncertain, most brands will provide information about their design, sourcing and manufacturing process on their website - and if not, shoot them an email!
How much water does it take to make fabric?
The amount of water used to create fabric differs depending on the material. Cotton, the most commonly used fabric, takes 5000 litres of water to produce only 500 grams.
What’s a classic cut?
Classic cut, in terms of fashion, refers to simple, elegant and tailored clothing that in the hindsight, never goes out of style. Collared shirts, pencil skirts, skinny jeans, blazers and little black dresses are all examples of classic cut pieces.
Is it a fad?
Sustainable fashion is certainly not a fad. A fad is something that has a widely shared enthusiasm but is only short-lived. The push for sustainable fashion that people are witnessing in the 21st century has been progressive over time and is now finally being noticed and appreciated. The aim and hope for sustainable fashion is that the concept continues to grow and develop until wearing it becomes the norm.
Why is it more expensive?
Unfortunately the things that are best for the world are commonly more expensive compared to what is fast and easy. In terms of clothing, consumers have been trained to buy quantity over quality, meaning we are not used to spending huge amounts of money on fashion pieces. If people want to see an increase in the use of ethical fashion, we need to be prepared to pay the cost of reducing the affect the industry has on harming the world socially and environmentally.